Culture Eats Strategy For Lunch
“When you decline to create or to curate a culture in your spaces, you’re responsible for what spawns in the vacuum.” –Leigh Alexander
Nature abhors a vacuum. In all ways and in all places. While I have never seen this immutable law applied to group culture, that only speaks to my own lack of imagination and insight, and by extension Alexander’s surfeit of both. I use “spaces” a bit differently, preferring the term as a reference to internal or personal geography (timespace, brainspace, emotionalspace). Alexander’s choice of “space” rather than “place” adds to the brilliance, the “aha”-ness of the insight in that it specifically includes the virtual as well as the physical.
Some people exert, or could exert, enormous influence over very large spaces by either actively tending to the culture or by standing aside and simply observing what fills the vacuum. The CEO of our local medical behemoth has imposed his will at a very granular level on an organization that employs 10’s of thousands. Rules and regulations abound there. In the world of CrossFit, a space I spent much of my free time for years, the culture arose primarily from the founder’s philosophy and worldview. Pretty freewheeling, rough and tumble, with few, if any guardrails.
At this moment in historical time one is left to wonder if spaces such as Twitter or Facebook have arrived at their present place because their algorithms curated or declined to curate the culture in their space.
Think for a moment about your own spaces, maybe looking initially at the ones over which you might have a bit of control or influence. Work. Home. CrossFit Box, whether owner or member. What has your role been in the creation and ongoing curation of the culture of those spaces? It’s a rather Taoist proposition, I think: to act is precisely equal to not acting, because one or the other course must be chosen. At my day job we actually did go about the task of creating a culture (A Tribe of Adults), and we knowingly curate that space by culling the tribe of those who don’t, won’t, or can’t acculturate.
In the end this is probably just another entreaty to consciously examine your own spaces, your world, and seek to exert whatever control you can wherever you can in order to live well. Whatever “well” means to you. Again, the Tao te Ching gives us some useful vocabulary, imagery we might reference. In the end we are all more like the pebble in the stream than the reed in the field. We may aspire to live as the reed, flexible and ever able to flow with whatever breeze may blow through. The reality is that an untended culture surrounding us flows so powerfully that it, like the water in a stream, eventually reshapes us as it inevitably sculpts the stone in the stream.
The difference, as both Lao-tse and Leigh Alexander teach us, is that you have the ability to control the flow.
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