Posts Tagged ‘reebok’
The CrossFit Games: Defining Moments
“Defining moment”: a point at which the the essential nature or character of a person, or a group, etc. is revealed or identified.
Buzzfeed reported that Rich Froning signed an endorsement contract with Oakley, calling it a “the defining moment in CrossFit’s history.” Think about that for a moment. The signing of a single endorsement contract by Rich is being called THE defining moment in CrossFit’s, not the CrossFit Games’ mind you but CROSSFIT’s entire history.
I prefer to think of Rich’s Oakley signing as just one more milepost along the maturational highway of the CrossFit Games, CrossFit as sport. When we eventually have a Nike sponsored athlete or a Gatorade commercial (hmmm…who do you want to see with the fluorescent perspiration cascading down the body after a clip of butterfly PU?) then we will know that CrossFit the sport has broken through to the masses, not unlike that snowboard kid–what’s his name, the Floating Eggplant or something like that–getting an Amex commercial in the Olympics OFF season.
No, I think there actually have been a couple of defining moments this past year or so, one that is CrossFit in general and bridges the CrossFit/Non-CrossFit divide, and one which is specific to CrossFit, the sport and is confined for the moment within the CrossFit community. I don’t think either one of them is a promotional deal.
The first one is easy: CrossFit, Inc produces and sells the CrossFit Games to ESPN. Now THAT, boys and girls, is a defining moment. There is no Oakley contract for Rich, heck there’s probably no Reebok without the gut check Greg Glassman (universally know in the CrossFit world as simply “Coach”) and the CrossFit HQ staff made when they went it alone at the Home Depot Center for the 4rd rendition of the CrossFit Games. I’d had some conversations with Coach that winter as he worked through the various options available to CrossFit as media companies started to circle the new phenomenon that was CrossFit (my role and impact were trivial; I was simply a sounding board as Coach thought out loud). Year 1 at the HDC was live-streamed to CrossFit Nation for free, and done so at a substantial financial loss.
Signing that ESPN deal is the very essence of a defining moment: CrossFit and Greg Glassman would control all things CrossFit, including how its signature event would be produced, and they were willing to not only walk away from silly money to do so, they were willing to LOSE money.
Think Adidas is happy about that? The Reebok/CrossFit Games and the Reebok/CrossFit deal are also a defining moment for the second largest athletic company on the planet, let alone just CrossFit. The international awareness of Reebok and its growing association with the pursuit of fitness may actually save the original Adidas deal to purchase Reebok, thus far a money loser. Reebok benefits from the buzz generated by CrossFitters talking about CrossFit, something we are known to do on occasion! Reebok has been re-defined in part as a fitness company. Now that the CrossFit Games are on “The Deuce” almost all of my conversations about CrossFit occur without the need for an introductory explanation, a true paradigm shift for CrossFit. I’ll bet that’s changed for most other CrossFitters, too.
The other defining moment is an internal one and involves CrossFit the sport, the CrossFit Games, for both participants and CrossFitting spectators. It speaks to the growth and continued maturation of both the sport and CrossFit. Each year the Games season has had an “issue” that in retrospect has made perfect sense as it related to the particular stage of development of both CrossFit and the Games. We had entries cut off at a particular number without a qualifier, and CrossFit Inc. was excoriated by the excluded. We had locally-run Regionals which generated controversy about WOD choices, and CrossFit HQ was accused of favoring certain Affiliates and athletes. We had the first Open and the surprising number of participants straining the resources of the Games staff, which was taken to task as unprepared (in truth, the volume and growth was impossible to forecast). We had Regional venue variability and therefore presumed issues of fairness. All of these were acknowledged by HQ, and ALL of them were resolved in each subsequent year. None of these, however, constituted “defining moments”, so provincial was each one.
Now we have folks at home making rules calls. Evaluating judges’ calls no differently than we see people talking about balls and strikes, one foot inbounds or two, charging or a block. This feels an awful lot like the “Big Time”. The event and the audience have now grown so big, and both have become so sophisticated, that this year people are talking, arguing, about pretty darned subtle judging issues. The Games have grown and CrossFit has separated along the lines of those who compete in the Major Leagues and those who compete for fun (if at all). Not unlike golf or tennis or any manner of endurance sport, the divide between the 0.1% and the rest of us now exists in CrossFit, too. As far as The Sport of Fitness (R) goes, we are now all witnesses.
The gulf between Games Athlete and CrossFitter is no less wide than that which exists in any professional sport you can name, and its existence or significance does not rest on an endorsement contract. The power of this defining moment in my opinion (no endorsement, here or ever, from HQ) is that we have reached a point where we all understand the nuance of CrossFit to the degree that we are knowledgeable enough to comment on judging. We watch the events and we care enough to argue calls. At the Games, at the Regionals, and at the Open. The fact that some of us choose to do so may or may not be a good thing, but the depth of knowledge that is now present across the spectrum of people doing CrossFit, manifested by our collective awareness of the act of judging, is a significant defining moment for CrossFit, the sport.
So best of luck to Rich and all of the athletes going through the Regionals right now. Congrats to Rich on signing a landmark endorsement deal, whether or not it is a “defining moment” for CrossFit (I loved his Oakley toss to the crowd at 13.5 in Santa Cruz, by the way!). Good luck to anyone who wants to buy a pair of Rich Froening Oakleys though–in my day job we sell the brand, and let’s just say that they haven’t figured out the inventory/customer service thing.
But mostly, best of luck to all of the judges at all of the Games events. Let’s remember that every year HQ has evaluated the Games experience and come back better the next, solving each year’s issue as the Games grow into next year’s. This year will be no different. Each one of those judges is you, and they will be back with you in the Box next week in the never-ending struggle of you vs. you.
Each of you looking for your own, personal, CrossFit “defining moment” each time you walk through the door.
Open Drama
Wow. Just…wow. Quite a bit of strum un drang around the 2013 CrossFit Open, eh? Says here it’s really nothing new, the drama and the controversies. Re-runs of stuff from Games of yesteryears, just playing on more screens and viewed by more people who have more time on their hands than sense in their heads.
Yah…I just went there.
What’s got so many panties in a bunch? Let’s see. Everyone who has a great score must be a cheater. Of if they didn’t cheat they surely must be using PED’s of some sort. This canard took flight in Games 3 when a qualifier was first put into play. Funny, though, that you never hear this coming from any of the athletes who are likely to rock the Regionals (check out Freddy Comacho on FB, for example. No whining from that 3 times Games competitor). Seems there are a whole lotta folks shooting off their fingertips before they shoot off any neurons; if the mere possibility has somehow crept into THEIR head, well then, it must be a dead-on FACT. Because they just know, ya know?. Never mind that year after year it all just seems to work out even though year after year the Games grow bigger, change, and improve. Anybody think someone who should have been in the top 15 in any Regional got bumped out by a cheater last year? Really?
What else? Oh yeah, fairness. It’s not fair. Somehow, somewhere, someone at HQ is just out there doing stuff that’s…that’s…unfair. There’s a conspiracy here. Really. Gotta be. Just because someone has a limited frame of reference regarding what it takes to pull off something as audacious as an Open competition with >150,000 entrants, surely they know all the better than the rest of us. And the newer they are to CrossFit the better they know. Naturally. To be fair there are some folks who sincerely try to follow all the rules, do their very best in that effort, and for whatever reason they mess up. That’s truly a bummer. I really mean that. But how do you do anything other than invoke a strict enforcement of the rules for everyone, regardless of sincerity in the mess-up? How do you measure fairness if you allow even a bit of color into a black and white process? Fair tends to be hard.
Which brings me to the most important part of this whole harangue: there are real, live people involved here. Just like you. Just like him. And her. People who are trying their best on all sides of every issue. Doing the workout. Judging the workout. Administering the Open. Watching literally thousands of videos. And not for nuthin’, reading all of the vitriol being vomited through cyberspace and befouling our little corner of the planet. Listen, I’m no pollyanna. I know there really are a tiny few people who are trying to get over. They really deserve all the venom you can dispense. But it’s rare. There really aren’t that many of them, and they always seem to do something to draw attention to themselves. Have at ’em. My pleasure.
For everyone else, though, let’s have a little perspective. Expand your frame of reference to include the notion that it really IS fair. That almost no one is trying to cheat. That even the very best athletes are approaching this in almost the same way as you and I, as a challenge to be met. An opportunity to participate in the collective, the community of our CrossFit. That every PERSON is doing his or her best to put forth something that they can be proud of. Something that will put a smile on the face of a Brother or Sister CrossFitter. Every athlete. Every judge. Every HQ staff member. YOU.
Stop. Think. There’s a CrossFitter on the other end of your post.
The CrossFit Open: How Much Is Enough?
This is the time of year, the CrossFit Open season, when I find myself thinking about volume. No, no, no, this isn’t a ‘size matters’ thing. I’m talking about the volume of work you do to increase your fitness. Have you been following the video series from the Games competitors? I find it fascinating and very enlightening to be a fly on the wall for those discussions, especially the ones about training volume and strategies for competitive WOD’s both in the Open and outside.
Used to be, when we had more like 5-700 posts every day on CrossFit.com, that we would get an equal number of questions and concerns on both sides of the training volume thing. Is the WOD enough? Should I do more? How much do the Rockstars do (Hi Jackie at CrossFit Reload)? Or things like, what if I can’t do the WOD as Rx’d? I’m kinda tired and strung out after 1 or 2 or 5 months of WOD’s; should I take a break? Pretty much an equal number of questions from folks looking for more and folks overwhelmed by the WOD.
Now? Well, at this time of year if you only look at Facebook and the Games site you’d think all of the questions have been answered by the sponsored athletes and those of their ilk. Ya gotta do more, More, MORE if you’re gonna get Crossfit fit. Right? I mean, that’s what we all have to want to do, right? Be CrossFit like Julie or Annie or Jason or Josh?
BZZZZZZT. Wrong. Sorry. Elite fitness is a self-defined term, one that each one of us defines for ourselves. In truth, if we’re doing this CrossFit thing correctly, elite fitness is always just a few more WOD’s away, a few more trips along the neuroendocrine response highway. Face it…for most of us Crossfit is nothing short of the best fitness program (no matter what version of CrossFit we might do) we’ve ever encountered, bringing with it massive fitness returns on our effort invested.
But that’s it. You vs. you. Still.
There’s a quote that came up in a Sunday paper from a non-CrossFit Masters athlete: “if you undertrain, you may not finish; if you overtrain, you may not start.” Pretty good, eh? There’s some genius in that little gem. How much is enough? The answer to that lies in an open and honest evaluation of your own personal goals, your own personal needs, your own personal barriers and boundaries. For example, I have 60-75 minutes 5 times each week for my entire fitness experience, and any injuries I suffer will not only affect my ability to “start” in the gym, but also affect my ability to “start” in my day job. This is true of my everyday fitness journey, and it is certainly no less true of whatever might constitute this year’s CrossFit Open experience. You?
The genius of CrossFit–and it IS genius–and the gift given to us by Coach, is not the competition between CrossFitters produced for spectator consumption, but the competition produced in ourselves. By defining fitness, WCABTMD, Coach, and CrossFit give us something totally new and vitally important: fitness that is measurable, observable, and repeatable. We then have a goal for each workout, to achieve an increase in intensity, an increase in power, as well as a strategy with which to do so (constantly varied functional exercise…).
I love the videos we see at this time of year, I really do. And I love the CrossFit Games, so far still more fitness festival than commercial convention (as always we will see what this year’s changes bring). But the beauty of CrossFit lives on Crossfit.com, on the CrossFit Community page on Facebook, and in the 5500 and counting Affiliate gyms where each one of us willingly put ourselves through the exquisite challenge of a WOD in order to achieve our own individual goal. Our own version of of fitness.Our own version of a better you tomorrow than what you were yesterday, through the efforts you make today.
So…how much Crossfit is enough for YOU?
The Highlight Reel
Those of us who use CrossFit as our training program do so in order to be better at life in general. Real life in many ways is more like the CrossFit Games than it is like CrossFit training. In the Games we have winners and non-winners; in the Box we have you vs. you. We are trained it seems from early in life to not only compare ourselves with others, but to allow ourselves to be compared BY others. In this we somehow allow the creation of a zero-sum game of our own sense of self, and we allow the scores to be kept by others as well as ourselves.
Kinda like all those singing contests now on TV; the judges are supposed to be judging only the contestant singing at the moment, the contestant to be focused only on herself and the judges. Invariably though, both judges and judged compare the contestant with others, for this is an openly zero-sum game. Someone will only win because everyone else lost.
I’m more than OK with this for the Games, and I’m quite fine with this for all of those silly contests (which I admit are a guilty pleasure Chez bingo). There is a real problem, however, if we allow this kind of process, this kind of judging, to be a metric for how we view ourselves. We have an unavoidable frame of reference bias that threatens even the healthiest among us when we use these external controls to judge our internal outcomes.
Why? We tend to compare our “behind the scenes” moments, our rehearsals and our trial runs, with everyone else’s “highlight reels.” We are not usually privy to someone else’s dry runs, the failed efforts that eventually culminate in the masterpiece before us. We cannot forget our own struggles, the efforts we ourselves have made out of the limelight, and we all too often use these memories as the “compare to” when ourselves evaluate ourselves against others.
I’m reminded of a story that Grambingo tells often and well. I am one of 4. We were pretty successful youngsters, at least in the eyes of the community and at least by the standards then in place by which we (and by extension Gram and Grampbingo) were measured. My Mom would listen as fellow parents bemoaned this or that child-rearing difficulty, often followed by “oh Anne Lee, you wouldn’t know anything about this; your kids are all [whatever].” Grambingo would politely nod and smile, all the while thinking “oh boy…if you only knew!”
You see, Grambingo remembered all of the hard work, the heartaches when her kids disappointed and the battles fought so that they, the kids, might succeed. The other parents were comparing their “behind the scenes” with Grambingo’s “highlight reel”, but she knew better, she couldn’t help but remember her own “work in the gym” so to speak.
What’s the ultimate lesson here? We all compare, and we are all compared. It would be simply lovely if life were a non-zero sum game but alas, ’tis not. The lesson is as simple as making sure that you are always comparing things that are alike. Your rehearsals with someone else’s. Their highlight reel with yours.
When you are comparing apples to apples you must be sure that you are either looking at the fruit itself, or recalling the labor required to fill the basket.
The Highlight Reel: Sunday musings 9/16/12
Sunday musings…
1) Floss. Floss and then brush, or brush and then floss?
It’s the new “over or under” for a new century.
2) Flossing. Traditional PT, rest, injections? All ineffective, ultimately. Several sessions with a Voodoo Floss band sandwiching a trip to Savannah? No pain.
Do the Voodoo.
3) Epic. “There are decades where nothing happens; there are weeks where decades happen.” –Lenin
Do you have that same, eerie sense that one of those weeks is nigh?
4) 35. It seems that most Nobel Laureates make their signature discoveries before the age of 35. They may not get the word out right away, and given the average age of Nobel Laureates they certainly don’t receive recognition for those discoveries until years or decades later. Some of our non-Laureated geniuses certainly came up with their stuff pre-35 for sure. See Gates, Bill et al.
Doing a little math with a calendar in front of me it looks like a certain guy we know, a trainer with a little math in his educational background, came up with an idea at age 35 that has turned out to be pretty important in the fitness world.
A little thing called CrossFit.
5) Reel. Real life in many ways is more like the CrossFit Games than it is like CrossFit training. In the Games we have winners and non-winners; in the Box we have you vs. you. We are trained it seems from early in life to not only compare ourselves with others, but to allow ourselves to be compared BY others. In this we somehow allow the creation of a zero-sum game of our own sense of self, and we allow the scores to be kept by others as well as ourselves.
Kinda like all those singing contests now on TV; the judges are supposed to be judging only the contestant singing at the moment, the contestant to be focused only on herself and the judges. Invariably though, both judges and judged compare the contestant with others, for this is an openly zero-sum game. Someone will only win because everyone else lost.
I’m more than OK with this for the Games, and I’m quite fine with this for all of those silly contests (which I admit are a guilty pleasure Chez bingo). There is a real problem, however, if we allow this kind of process, this kind of judging, to be a metric for how we view ourselves. We have an unavoidable frame of reference bias that threatens even the healthiest among us when we use these external controls to judge our internal outcomes.
Why? We tend to compare our “behind the scenes” moments, our rehearsals and our trial runs, with everyone else’s “highlight reels.” We are not usually privy to someone else’s dry runs, the failed efforts that eventually culminate in the masterpiece before us. We cannot forget our own struggles, the efforts we ourselves have made out of the limelight, and we all too often use these memories as the “compare to” when ourselves evaluate ourselves against others.
I’m reminded of a story that Grambingo tells often and well. I am one of 4. We were pretty successful youngsters, at least in the eyes of the community and at least by the standards then in place by which we (and by extension Gram and Grampbingo) were measured. My Mom would listen as fellow parents bemoaned this or that child-rearing difficulty, often followed by “oh Anne Lee, you wouldn’t know anything about this; your kids are all [whatever].” Grambingo would politely nod and smile, all the while thinking “oh boy…if you only knew!”
You see, Grambingo remembered all of the hard work, the heartaches when her kids disappointed and the battles fought so that they, the kids, might succeed. The other parents were comparing their “behind the scenes” with Grambingo’s “highlight reel”, but she knew better, she couldn’t help but remember her own “work in the gym” so to speak.
What’s the ultimate lesson here? We all compare, and we are all compared. It would be simply lovely if life were a non-zero sum game but alas, ’tis not. The lesson is as simple as making sure that you are always comparing things that are alike. Your rehearsals with someone else’s. Their highlight reel with yours.
When you are comparing apples to apples you must be sure that you are either looking at the fruit itself, or recalling the labor required to fill the basket.
I’ll see you next week…
Posted by bingo at September 16, 2012 6:20 AM
Sunday musings 7/15/12 From the Games
Sunday musings (from the Games)…
1) Hall Pass. Yup. Got mine. The whole weekend to hang at the CrossFit Games. With “The Heir” and Lil’bingo. Yup.
2) Cyber-gym. Once upon a time in CrossFit land most of the people who did CrossFit congregated here, on the Main Page of CrossFit.com. This cyber-gym has since expanded, kinda like an Affiliate that got so big it needed a bigger space, and now it includes stuff like FB and Twitter. Many of us have forged a very cool kind of friendship or kinship through the shared suffering of CrossFit in this cyber-gym.
It’s especially cool to actually meet these folks in real life. For real…like shake hands and hug kinda real. At the CF Kids Teen Challenge I met the near-OG who once upon a time went by “Cougar” around here along with a half dozen other women who’ve met the same way. Very cool pic floating around FB as proof.
Full frontal hugs had by all.
3) Vetted. Bumped into Kelly Starret. You know, budding author about to be published (do look for his book, out in early 2013). We got to chatting about our community and the word he used to describe it was “vetted”.
“I know everything about you once I know you are a CrossFitter. I know who you are. I know who you hang out with. I know the kinds of choices you make, good choices. I already know we will be friends. You’ve been vetted, simply by telling me you are a CrossFitter.”
I really like that word and all it stands for in this context. There is an assumption of good will extended from all CrossFitters to all CrossFitters. We are not surprised in the least when we meet yet another really nice person with a great story. Astonished yes, but no longer surprised. Like today when an honest-to-goodness real-life American hero spent 20 minutes talking with my boys after just having met them, sharing words of encouragement and inspiration (you and your fiance know who you are–thank you).
Indeed, I like that word and how Kelly used it so much I think I’ll buy him a dinner at a place called “Lola”!
4) Community. I’ve been reading Allison Belger’s book “The Power of Community” in which she dissects the CrossFit Community from the perspective of both a CrossFitter and a psychologist. I’m reading and re-reading parts so I’m not going through it all that quickly–I’m enjoying savoring the gems and jewels I’ve been finding there, and I’m sure that I will share more than several of those once I’ve mined it fully.
Every anecdote so far elicits a knowing nod. I struggled a bit with the question of “why”but I think I’ve figured it out. You know, as in why does CrossFit create such a strong community? Again and again, on a micro (Affiliate gym) and macro (the CrossFit Games gathering) level.
The science is cool: it turns out that we as creatures are probably wired for community, wired to become a part of a community. What it takes for this pre-wired state to become operational is some trigger or stimulus. The most exciting applied neuroscience now extent is in the realm of my day job where the brain part of the vision system can actually be made to change, to get better, if the stimulus that causes maximal activity in a neural pathway is repeatedly applied.
Ah… now we’re getting somewhere. Our stimulus is the willful acceptance of discomfort, and more so the shared experience of that discomfort in an effort to better ourselves. There is obviously something about this particular stimulus that fits right into that pre-wiring for the creation of a community. Dr. Belger’s book not only gave me an expanded vocabulary to describe our community, what our CrossFit community looks like, but it also helped me answer the the question of “why” it happens.
Whether in the cyber-gym or a Box, the stimulus for community lies in the willingness to pay the price to move beyond your perception of what is possible; once having done so one seeks others willing to do the same.
Having found them one always seems to be at home.
I’ll see you next week…
Posted by bingo at July 14, 2012 10:30 PM
Approaching The CrossFit Open
The first workout for the Open, the gateway to the CrossFit Games, will be announced Wednesday, February 22. You’re in, right? Registered and ready for the first WOD? Maybe you didn’t register but you’re gonna do the workouts anyway. Great! What are your goals? What’s your strategy? You thought about this, right? Re-visited your CrossFit goals, your life goals, and how the Open fits in? Right?
Like I told you last week, you are I aren’t going to the Games. Not gonna happen. Sorry to be the one to break it to you. Only ~1000 of us will go to Regionals as individuals, and maybe another ~2000 or so as team members. Probably not you and me, though. We’re doing the Open for all the reasons I mentioned last week. We’re part of a community and this is how we take part. We’re fortunate enough to be able to do pretty much exactly what the best CrossFitters will do, just like we’re playing Pebble Beach after Phil and Tiger. We’re gonna do this because we own it. We’re CrossFitters; registered or not we do the Open.
But how? Think about this a bit. This is important. No going on cruise control here. What are we going to do?
The Open WOD’s will arrive during our training. We can simply apply them as such, another training tool, and just do them in the course of the week as another WOD in our program whether we send in our score or not. If memory serves, the Open WOD shows up as one of the Main Page CrossFit.com WOD’s as part of the flagship’s programming. Perfectly legit way for us to be a part of this gig. We can also work them into our training as a test, use them as a little measuring stick of our own personal fitness. You know, my whole “you vs. you” thing. Another perfectly reasonable application.
Or we can ramp it up a bit and compete. After all, The Open is a part of the CrossFit Games season, and this is the Sport of Fitness. There will doubtless be scads of local competitions using these WOD’s, some within individual Affiliates, some just among friends. Any place there’s a clock or a scoreboard (or both) and more than one athlete you’ve got a contest. We don’t need $250,000 on the line. Bragging rights, a new tee-shirt, last one to buy a round at the next Affiliate gathering? The prize isn’t the prize. Why the heck not?
Maybe you’ve been aiming for this for months, ramping up your training, tightening your nutrition, clearing your schedule. For you this is serious. Each week is about planning your attempt, the timing, pre-WOD rest, maybe a dry run on Thursday and a redline effort on Saturday. Maybe you’ve got a real chance and maybe not. Who cares? The point is that YOU care! In your mind you are not like me and most of us, and you’ve been just itching for these five weeks since, well, LAST year’s Open.
The point is simple: this is your CrossFit Open. Think it out before you start the journey. Drive the Open, don’t let it drive you. Pop the clutch. Grab the wheel. Decide what it means to you,where and how you’re traveling. Three more days to set your course.
Occupy the CrossFit Games!